💸Moneda Moves (50): The Latino community's fear of participating in the census & its cost ✔️
Happy Friday, mi gente! Welcome to the 50th version of this notita. Thanks for being a part! 🎂
There's no better year to talk about being fairly represented than election year 2020. And these next two months will be critical to that, especially for the Latino community. Beginning mid-March, homes around the country will receive invitations to complete the 2020 Census.
Money that federal government allocates in public spending based on census.
At stake? More than $900 billion that the federal government allocates in public spending based on census data. The money covers so many critical aspects of human life, including:
Food stamps
Allocation of Medicare
Unemployment insurance
Support for education
Foster care
But especially within this community, several reports cite that Latinos fear filling out the survey will be used against them, particularly within immigrant communities. This could result in an undercount and underfunding for these communities and lead to a discrepancy in congressional representation. Even a 1% undercount could cost the state $300 million in federal aid, Reveal cited.
As a result, 26 states voted to spend state funds on outreach for participation in the census. However, there are still 24 states that are not supporting this additional push. Reveal provides an in-depth look at the importance of participating in the census, especially in the Latino community.
More on this from civil right activist Dolores Huerta, below.
Con poder✊🏽,
Lyanne
Know the powerful/potentes Latinos and up-and-comers in the money world.
How founder of Rizos Curls made it into Target and is sharing her learnings🎯: Julissa Prado may be a first-generation businesswoman, but if you ask her, being a daughter of immigrants was anything but a hindrance to her success. The founder of Rizos Curls, which just made its debut in Target stores nationwide, says she encountered entrepreneurs daily in her neighborhood of Pacoima, Los Angeles.
(Credit: Photography by David Avalos)
I had the pleasure of speaking Prado about her journey to getting into Target with her product line for curly hair women and strategy to compete with the beauty titans in the industry...or rather, how not to. 🔑She had a key ingredient so many did not: She knew how to speak to her consumer. She’d grown surrounded by this community —people like her cousins and aunts who were waiting for a product just like hers. And though she was a first generation founder, she had plenty of entrepreneurial role models in her life. Take her dad for instance, who arrived an immigrant in the U.S. and now runs his restaurant in the same LA neighborhood where she operates her business. Now she is launching a small business summit for Latina entrepreneurs. Read the full story on The Mujerista.
Put your money/monedita where your mouth is! Some money updates for thought.
Dolores Huerta explains Latinos participation is crucial in the census💸: At a breakfast with San Antonio’s Hispanic Chamber of Commerce earlier this month activist Dolores Huerta stressed the importance of Latino participation in the United States Census.
“For each one of us that gets counted, we bring in $20,000 into our community,” she was quoted as saying by San Antonio's Rivard Report. She emphasized that the money allocation that takes the census into account includes health care, to infrastructure, to education.
And while the community may know the benefits of participating in the census, for a majority, the fears may outweigh the gains. About three-fourths of Latinos fear that the Trump administration will use information from participation in the census against them, recent polls show. The most up-to-date results from the census put Latino population at 60 million, but the actual number was likely higher.
Want more people in on the moneda scoop? 📬Don't be shy -- share it with your partner or socio: tinyletter.com/MonedaMoves. Here's to 50 more! Nos vemos.
(Credit: Giphy)