Moneda Moves (111): Why and where to shop Latinx this Small Business Saturday
Que tal, mi gente? We’ve made it to semana del pavo (turkey week) eve, marking the start of the holiday season aka tamales season aka countdown to the new year. From eating grapes to running around the block with a packed suitcase, there are many ways our diverse Latinx communities choose to celebrate this time of year.
But I’m curious to know: What non-conventional ways do you celebrate the holidays?
If there’s anything I understand about my friends and family, it’s that we use this time if anything to welcome las fiestas Latinas, which in my home last until February 6, a month after Three Kings Day. Whoever gets baby Jesus in the rosca in January is responsible for throwing the party a month after. Anything to keep the fiestas going, right?
There is a lot of good things to be thankful for going into this season: From the ability to actually be in good company and surrounded with our families, the capability to travel and increasing health of this country. But this holiday season, I’m also thinking about the people in our communities that kept this country running during a trying last year and all their sacrifices and work in the last year to keep our country afloat while keeping food on their table.
A week from today is Small Business Saturday, and my call to our Moneda Moves community is quite simple: re-allocate your spending and put it where your values lie. For me, it’s absolutely supporting our small businesses and the amplifiers in our POC and Latinx communities like ShopLatinx founder and CEO Brittany Chavez. You can find a full article in bustle about the CEO who built out her vision to create a marketplace for Latinx-owned brands.
Just this October, this Latina-founded company announced it raised $1 million in venture capital funding and onboarded 15 new brands. And that — mi gente, speaks to the power of our community. Wepa!
In today’s notita, we bring you some more resources to find Latnx-owened brands and the latest headlines. No te lo quieres perder.
Headlines to put on your radar.
How Support Latino Business non-profit is an example in supporting small business: There is no wrong day to support Latinx businesses really, but did you know there’s now a day designated for celebration and calls to action specifically? The non-profit, Support Latino Business, instated the Support Latino Business Day on September 14. In addition, they have a suite of tools for owners and supporters to help bring the community together. As BELatina reports, this includes:
A directory of Latinx-owned business
A repository of resources and news for owners
The SLB Impact Fund and grants, which provide financial support for owners and leaders
Rising voices in business, fintech, entrepreneurship and beyond.
21 Latinx-owned beauty brands to support : From skincare to fashion and dress items, Latinx-owned brands are everywhere. We know you likely have your running list of owners found via ecommerce and social — here’s a list of Latinx-owned beauty brands you may not have heard as written by Bustle.
Thank you for joining us! Until next week, catch us here on Moneda Moves.