Moneda Moves (104): We're at L'Attitude: Where money discussions are shared by all.

Buen dia, Moneda Moves readers! Today, we write to you from L’Attitude in San Diego, California, where we are moderating panels.

Source: Giphy

And while there are so many peers, founders and leaders in venture capital I’m excited to see on the floor, there have also been several that have reached out via direct messages expressing their desire to be here. So instead of our usual rundown of top stories for the week, today we are bringing you just a few of the top line stats, studies and stories from the floor of L’Attitude.

Source: L’Attitude GIF from past events.

Here’s the 4-1-1: Panels and keynotes at L’Attitude revolve around Latinx people as the movers and shakers of the new mainstream economy. The reason I’ve loved this conference so far is not only does it educate us on our global economic power, but in encourages the thinking that money is a discussion to be shared by all — and that’s something I can really get behind.

It’s about time we encourage the thinking that money should be an intersectional field where we talk about everything from venture capital, to media, STEM, to small business.

Onto headlines and where we will be at the conference.

Con poder,

Lyanne

Headlines to put on your radar.

The 2021 Latino Donor Collaborative US GDP Report is OUT: Why does this matter? These are numbers that represent Latinx economic power in the US — and these are the numbers you will hear experts at the intersection of Latinx and money discuss in the upcoming year as we illustrate the power of our communities and use it to drive change. A few takeaways:

• The total economic output/GDP of Latinos in the US was $2.7 trillion in 2019, up from $2.1 trillion in 2015

• If Latinos living in the US made an independent country, the US Latino GDP would make the seventh largest country in the world

• The top industry sectors for the US Latino GDP are Education and Healthcare making $446 billion, 16.4% of US Latino GDP

See other stats you’ll hear from money experts in the report linked here.

Rising voices in business, fintech, entrepreneurship and beyond.

If you’re on the floor with us please come say hello! Here are the panels we have moderate and will lead to round out the week:

Match-Up Fireside Chat: Latinas Leading the Way

Wednesday, October 29

Photo from the floor with speakers and Moneda Moves Creator, Lyanne Alfaro.

Latinos are starting businesses at faster rates than the national average and Latinas represent 40% of those started. Yet Latinas receive less than 0.5% of venture funding. Hear from leading Latinas who are making waves and changing the landscape. (from L’Attitude)

Speakers:

right to left in photo

Rocio Medina van Nierop, Latinas in Tech

Noramay Cadena, Supply Change Capital

Marisela García Márquez, KiwiTech

Moderator:

center left :)

Lyanne Alfaro, Nasdaq, Moneda Moves

Key takeaways:

• Rocio Medina van Nierop, Latinas in Tech

  • Opening opportunities for Latinas to enter tech requires community, but also reaching out to others, being open to learning and overcoming imposter syndrome

• Noramay Cadena, Supply Change Capital

  • We need more Latinx representation in venture capital and more of our community in the business of writing checks and funneling money to founders

• Marisela García Márquez, KiwiTech

  • It’s important that we learn from Latin America where support is happening across country lines in the form of investments

Match-Up Fireside Chat: High Impact Founders

Friday, October 1

There are more than 4.5 million Hispanic and Latino-owned businesses in the United States, generating over $700bn in sales to the US economy. Hear from the next generation of Latina/o leaders shaping the economy of tomorrow. (from L’Attitude)

Speakers:

Romain Liot, Adore Me

Carlos Escutia, Growrk

Samuel Ulloa, listo!

Federico von Son, Somos

Moderator:

Lyanne Alfaro, Nasdaq, Moneda Moves

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Thank you for joining us! Until next week, catch us here on Moneda Moves.