(177) How This Entrepreneur Is Building To Help Startups Scale | Co-Founder and CEO, Lazo, Juan Manuel Barrero
We’re back with another episode of Moneda Moves, mi gente! Today we’re talking with a company looking to change the way startups scale forever.
As both a former employee and an entrepreneur in the financial industry, Juan knows just about every piece there is to know about a business’s finances and has built through experience about scaling. This was the origin, of Lazo, a company that empowers Latino business owners through their finances and ensures they can scale their businesses.
Juan Manuel Barrero, a three-time entrepreneur, hails from Trenque Lauquen, a small town in Argentina, where he grew up in an accounting family business. Now based in Miami, he is building Lazo, a venture enabling him to make a significant social impact and transform his lifelong industry. His efforts benefit a growing number of entrepreneurs while revolutionizing the sector.
Driven by the desire to create a substantial social impact, Juan aims to innovate and disrupt the CFO and legal tech SaaS industry. He recognizes the potential of AI, automation, and standardization in building scalable products. As the CEO of Lazo, he founded and leads the top gateway for Latin American startups in the U.S. Through partnerships with early-stage startups, Juan helps structure their data and provides a comprehensive VC-ready SaaS solution to address their finance, tax, legal, and investor relations needs.
Finances have always been a huge part of Juan’s life. His father was a CPA in a small town in Argentina, and he has been helping his father with the family business since he was a kid. As an adult, he also became a CPA and worked for major corporations for several years before becoming an entrepreneur and creating his own business. His father even became his first partner! It’s because of his experience in leadership positions and his community of Latinos in the financial industry that he created a program to give back to his community and beyond.
It hasn’t always been easy. From finding that previous companies were not sustainable to receiving hundreds of “no’s” from investors, he has experienced all the highs and lows of being a founder. He’s had to let go of businesses he wasn’t truly aligned with and find his true purpose before creating Lazo.
This week, we talked about:
How Juan plans to help founders scale and grow their businesses
How you can build a community for yourself and your business
Why he closed businesses that he wasn’t fully aligned with
Scaling tips for any new founders
You can listen to the episode here.
No te lo quieres perder.
Con poder,
Lyanne
Thank you for joining us! Until next time, catch us here on Moneda Moves.